Preserving the Heritage of American Ranching

Photo Ranchlands//Brooks

Ranchlands seeks to create an inclusive community through the provision of public access by educating and encouraging others to join in advancing their mission. Ranchlands Business Development Director, Tess Leach, says the company has embarked on initiatives to conserve rangeland in the American West through a plan that allows the public to become involved in innovative efforts keeping ranchlands working and healthy. Through immersive experiences, e-commerce, and educational podcasting, Ranchlands invites the public to engage in impacting the future of ranching.

Photo Ranchlands//Claud

An agriculturally based, economically self-sufficient, family run business with over four generations of ranching experience, Ranchlands operates large-scale cattle and bison ranching in the American West alongside ambitious conservation programs. Ranchlands partners with other conservation-minded owners by operating several ranches, including three that the public can visit.  

Hospitality can be found at Zapata Ranch in Alamosa County, Colorado; Chico Basin Ranch in El Paso County, Colorado; and Ranchlands headquarters at Paintrock Canyon Ranch in Wyoming at the western base of the Big Horn Mountains. These three working properties offer educational day trips, and hospitality for meetings and retreats including private group dining, cooking classes and wine tastings. “Visiting one of our ranches offers a unique, immersive experience and helps people become tuned-in to what ranching really is,” explains Leach. “Ranching is a solution to large-scale conservation, and visitors get a chance to experience what ranch life is like.”

Photo Ranchlands//Claud

Ranchlands operates a mercantile e-commerce business offering a wide range of products for purchase including handmade leather goods, clothing, and pasture raised beef. “Each item is a reflection of who we are as ranchers,” Leach says. “Our leather goods are carefully crafted and designed to be multigenerational pieces.”

Leach explains the new Ranchlands podcast venture “began about a year ago” to create access to ranching for those who may not have an opportunity to visit. “The podcasts take a storytelling approach to education about artists, craftsmen, and women in ranching—all part of the Ranchland story.”

Photo Ranchlands//Frederickson

Becoming a Ranchlands Collective member is a first-of-its-kind opportunity that provides a deep dive into the Ranchlands mission of perpetuating ranching into the future via exclusive events, conversations, and experiences. First access to live podcasts, new hospitality offerings and events, mercantile products, and a library of ranching and conservation-related resources, are some of the benefits of a Ranchlands Collective membership. Proceeds from membership sales are dedicated to sustaining Ranchland operations.

Photo Ranchlands//Wes Walker

Becoming a larger part of the Ranchlands community is possible through the diverse variety of available products and education. To learn more, please visit the Ranchlands website.