Sun Valley Bluebird
Guest blog from ML's Maggie Swift about her recent trip to Idaho
The Mountain Living team travels to all of our 25 markets in seven states. This week, Darla asked our Advertising Director Maggie Swift to share stories from her recent trip.
One of the benefits of my job is traveling to beautiful towns and meeting wonderful people. Recently, I traveled to Sun Valley, and after and settling into my room at Hotel Ketchum, I met a friend for hot toddies in front of the fireplace at the re-designed Warfield Distillery + Brewery. For dinner, we made the short walk to an adorable, brand new restaurant in town called The Covey.
The next day was what skiers call “bluebird” to describe a cloudless, full-sun day on the mountain. My Head demo skis were rock solid for the legendary, super fast, groomed runs of Baldy Mountain, and I skied more vertical feet than I had all year long.
As my week continued, I geared up for my presentation to the American Institute of Architects (AIA) and the American Society of Interior Designers (ASID) Idaho Mountain Chapters on marketing strategy, brand development and the luxury audience. Hosted by Earth Elements, I enjoyed meeting many of Ketchum’s top architects, designers and builders and loved sharing my marketing expertise with them.
There was only one last stop I had to make before leaving: Rickshaw. One of my all-time favorite restaurants in all of the Rocky Mountain West, Rickshaw is a cozy little eatery that serves up delicious small plates inspired by street food in Southeast Asia.
Although this was only my third visit to Sun Valley, I feel so welcome in this community—a ski town most definitely worth writing home about!